Ella Mai Steps Into the Season with New Balance and Foot Locker

R&B star Ella Mai is bringing smooth vibes and fresh kicks to the forefront with her latest collaboration with New Balance and Foot Locker. Just in time for the season, the singer joins the Stay in Rotation campaign, spotlighting New Balance’s most stylish and versatile sneakers.

📷: @ellamai

Known for her effortless blend of classic and contemporary, Ella Mai is the perfect face for this drop. The campaign features standout silhouettes like the 9060, 740, and 1906R, each offering a unique mix of comfort, retro flair, and modern edge. Whether you're heading to a concert, brunch, or just running errands, these sneakers are built to keep you looking sharp and feeling grounded.

Ella’s signature style is laid-back yet elevated. She shines through in the campaign visuals, where she pairs the sneakers with cozy streetwear and sleek, minimalist fits. It’s a reminder that fashion doesn’t have to be complicated to make a statement. “Rotation is about keeping your style fresh and authentic,” Ella shared. “New Balance gives me that freedom to switch it up while staying true to myself.”

📷: @ellamai

So, which pair are you adding to your rotation?

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